Michigan State's press release below:
Garrett Briningstool joins the Name, Image, and Likeness Team as Assistant AD/General Manager of NIL, assuming a leadership role in advancing Michigan State Athletics' acclaimed NIL program, Evergreen. Briningstool's role will focus on cultivating and advancing the relationship between the department and its affiliated collective serving as the liaison to Spartan Nation NIL, the official collective of Michigan State Athletics.
"As the collegiate landscape continues to change, it is imperative for our department to constantly evolve when it comes to NIL," said Alan Haller, Michigan State Vice President and Director of Athletics. "By expanding our team and taking a more focused approach towards our relationship with collectives, we are better suited to excel in all facets of NIL, providing our student-athletes with the best support to fit their needs."
Briningstool will cultivate strategic partnerships and resources to provide optimal NIL support for all Michigan State student-athletes through his work with the collective while continuing to serve the MSU Men's Basketball program.
"I am excited to join our award-winning NIL team, focused on bolstering resources by actively engaging with our student-athletes, businesses, and collectives," said Briningstool. "Michigan State Athletics aims to empower, educate, and lead in all our endeavors, including solidifying our position at the forefront of NIL success which ensures Spartan teams remain highly competitive."
Garrett Briningstool joins the Name, Image, and Likeness Team as Assistant AD/General Manager of NIL, assuming a leadership role in advancing Michigan State Athletics' acclaimed NIL program, Evergreen. Briningstool's role will focus on cultivating and advancing the relationship between the department and its affiliated collective serving as the liaison to Spartan Nation NIL, the official collective of Michigan State Athletics.
"As the collegiate landscape continues to change, it is imperative for our department to constantly evolve when it comes to NIL," said Alan Haller, Michigan State Vice President and Director of Athletics. "By expanding our team and taking a more focused approach towards our relationship with collectives, we are better suited to excel in all facets of NIL, providing our student-athletes with the best support to fit their needs."
Briningstool will cultivate strategic partnerships and resources to provide optimal NIL support for all Michigan State student-athletes through his work with the collective while continuing to serve the MSU Men's Basketball program.
"I am excited to join our award-winning NIL team, focused on bolstering resources by actively engaging with our student-athletes, businesses, and collectives," said Briningstool. "Michigan State Athletics aims to empower, educate, and lead in all our endeavors, including solidifying our position at the forefront of NIL success which ensures Spartan teams remain highly competitive."
